Forget classics like "lavender" or "apple cinnamon" — this season's must-have candle is "famous human man."
The scent-masters over at Yankee Candle are debuting a "Luke Bryan Candle," based, we guess, off of the country musician's smell.
The candle is part of a greater marketing push behind Bryan's new album, "Kill The Lights." The same campaign orchestrated a world premiere of Bryan's single, also called "Kill The Lights," on the dating app Tinder.
In case you're not exactly interested in a human-scented candle, Yankee describes the scent as "Vanilla Bourbon." Though that makes Bryan seem more like an alcoholic baker than a country musician Read more...
More about Music, Watercooler, Conversations, Country Music, and Candles
Source: Mashable http://ift.tt/1Ujou2y
EmoticonEmoticon